Most new entrepreneurs have what we like to call the Superhero Syndrome. When it comes to their business they want things done now, they want them done right, and the only person in the company who does things this perfect way is the business owner themselves, the superhero! This leads to long hours being put in at the office with little reprieve from the stress of running your own business. Sound familiar?
It’s so easy to get caught up with the day to day running of the business and lose sight of where you want your business to be in a few year’s time.
Here are some tips to help you focus on growing your business rather than getting stuck in the day-to-day:
Perform an honest self-assessment
Sometimes it is a good idea to step back and take a bird’s eye view of your business. Looking at your business from a different perspective is not as easy as it might sound, but it is important to learn how to objectively analyse every aspect of your business. In the blog post last week, we discussed living above (taking responsibility for our actions) and living below the line (giving excuses and blaming someone else), which is also hugely relevant.
If you are a business owner who is involved in every sector of the business (sales, customer service, marketing, finance etc.) this is a lot to manage. When you are focused on these day to day operations of your business, you become reactive rather than proactive and this will hinder moving your business forward. Learn to commit time every week to growing as a business owner and taking actions that benefit your business. By dedicating this time your chances of long-term success will be vastly improved.
Hire smart, direct well
The “I can do it myself” attitude is helpful, even necessary when you first launch your business. But there comes a time when it no longer serves you well. Businesses that want to grow and move forward must employ a great team. Providing excellent training and direction to your team is essential. Improve your employees and they will improve your company.
As a business owner you also need to learn to delegate tasks to your employees. By setting SMART goals together – Specific, Measurable, Attainable, Realistic and Timely, your delegated tasks have a greater chance of being accomplished.
Creating systems in your business can help to simplify procedures and processes and eventually allow the business to run without you. Giving up control can be difficult but with systems in place this can make the process of handing responsibility over to a team member easier. If you want your business to grow, you must stop doing everything yourself and learn to trust your team.
Don’t be afraid of change – Do something different
Doing something different can be great way to jumpstart business growth when your feeling stuck. Here are some options to help you take action and make a positive change in your business:
- Get help from someone – a business coach or a business group. Anything that will help keep you accountable to your goals is a good idea.
- Write out a list of everything you do in your business and look at ways to simplify or automate some of those tasks. It might sound small but saving 5 minutes per day adds up to 100 minutes per month!
- Consider hiring someone to handle tasks that are not critical. This will free you up to spend more time working on the business.
As a business owner we should never be afraid to put aside what’s not working and double down our effort on what is. Successful businesses are able to adapt to change and look for opportunities to meet demand.
As a business owner it can be hard to maintain the perfect work life balance. We hope these few tips will help you to prioritise the time you spend on certain tasks and help you to move your business forward to the next level of success. And don’t forget to take off that superhero cloak and allow others to help you on your way to the top!
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